BARABOO -- The Baraboo Area Chamber of Commerce’s executive director is leaving to take a fundraising post with the Circus World Foundation.
Bobbie Boettcher announced to the Chamber of Commerce’s Executive Committee on Thursday that she’ll leave this spring. The transition plan hasn’t yet been established, but it will begin in March.
“I really want to make sure that, however the board wants to do this, I want to be able to assist,” she said.
Boettcher took the helm at the chamber in 2016. She helped oversee the annual circus parade and, most recently, rolled out the Discover Real Baraboo branding campaign. Before being hired at the chamber office, she worked in administration at UW-Baraboo/Sauk County.
“I wasn’t looking to leave,” Boettcher said. “I love my role in the community and I really enjoy the work here.”
She said serving as the Circus World Foundation’s director of development presented an exciting opportunity. She’ll be a staff of one, working alongside Circus World employees at the state historic site in Baraboo. While the state now funds museum operations, the foundation still plays a critical fundraising role.
“It’s a step upward in trajectory professionally,” Boettcher said.
Circus leaders approached her about the position, which is currently vacant. “It sounded like I have a lot of direct and transferable skills that would fit that bill. It was enough for me to throw in my hat,” she said.
The chamber board, members, remaining staff and the new executive director will carry out the rollout of Discover Real Baraboo. “We’ve put a lot of blood, sweat and tears,” Boettcher said. “This has been my life for the past three years. I have no worries about the hands I leave it in.”