The Prairie du Sip wine walk sold out in three hours. The event is planned for April 5.
The first wine walk was held in Sauk City in September, 2018. According to event organizer Tracy Thompson, that event featured 15 business and 300 tickets were available. It sold out in one day. Due to its popularity, the Prairie du Sac community asked to host the next one.
“Unlike the first wine walk, there are 20 participating businesses and 400 tickets we made available,” Thompson said. “We decided to step things up a bit based on the event’s popularity. We sold them through Eventbrite at 9 a.m. By noon, they were gone.”
Proceeds from the first wine walk went to the Friends of the Great Sauk State Trail. After all was totaled, $6,800 was raised for the organization. This time, Thompson said she chose the Friends of the Sauk Prairie Parks and Recreation group as the beneficiary of the April 5 event proceeds.
“They have a big initiative they are working on,” Thompson said. “They are looking at the feasibility for a recreation complex.”
Tools of Marketing owner Marietta Reuter first announced her desire to bring a recreational complex to the area during the 2017 Sauk Prairie Chamber of Commerce Dinner and Awards Banquet. That plan is slowly coming to fruition.
Sauk Prairie Community Education and Recreation Director John Lehan said the friends group is hoping to have some informational pieces on display during the wine walk. Thompson said that information will be available at 509 Water St. in Prairie du Sac.
“Most likely on that day, we will have some sort of conceptual map and we are working on having flyers during the wine walk promoting our event in June,” Lehan said. “We will also have information on different opportunities to volunteer. We will have some basic information out on why a facility like this is needed, what the group is about and contact information and how to find us on social media.” Lehan said in addition to having information available, several people will be on hand to field questions about the group and the plan. “We will have some people there and we will be grilling out with brats and burgers,” Lehan said. “We hope to keep people around to talk about it.”
Just like the first walk, participants will check in and receive a wine glass and a map of participating businesses. Each business will offer a one ounce sample of a red and white wine. Businesses will offer snacks and are encouraged to have fun with the theme – parks and recreation. Thompson said Bar Buddies will be helping again with transportation for event participants to make sure everyone stays safe.
Thompson said the wine walk wouldn’t be possible if it weren’t for the community support behind it.
“I can’t say enough wonderful things about Bar Buddies,” Thompson said. “They are willing to pick people up at their homes and bring them to wine walk and bring them back home. But that is only within their normal service area.”
Sauk Prairie Liquor’s new owner Brian Scarborough said he was thrilled to be asked to partner with the wine walk committee for the event.
“I am always willing to help out,” Scarborough said. “It’s a cool thing to get people out in the community. Being from Baraboo I know that works well and helps bring people into local businesses.”
Scarborough said it also gets people to try wines they’ve never tried before. “It’s the best of both worlds—wine and shopping,” he said.